Audi’s electric offensive is accelerating quicker than many of us anticipated. So much so, in fact, that the brand plans on having a purely electric vehicle in every core automotive segment by 2027, according to Audi technical development boss Oliver Hoffman. That would mean that, in just five years, there will be an electric alternative to all of Audi’s core models, such as the Audi A4, A6, Q5, and Q7. However, when asked about an electric Audi R8 or TT in that same timeframe by Autocar, Audi’s response was encouraging.
“The future will be fully electric,” said Hoffman. “We intend to come up with some surprises again and we are working on sports car concepts that will probably be fully electric. All I can say is we will surprise and thrill you.”
Hoffman didn’t exactly admit to be launching an electric Audi R8 by 2027 but he also didn’t deny it. Instead, he just gave some typical PR speak, to hide the facts without lying. However, if the book was completely closed on an electric Audi R8 in that timeframe, he would have just said so. Instead, he said that Audi is working on electric sports cars and didn’t seem to make any corrections about the 2027 deadline.
Maybe I’m reading too closely between the lines because I want there to be an electric Audi R8 in five years time but I think that’s what he was saying. Or at least saying it was possible. It’s certainly not out of the question, as Audi has the means to do it, thanks to its new PPE architecture, 800-volt platform, and high-performance electric motors.
Audi’s current electric design language, seen on the Audi e-tron GT and A6 e-tron Concept, would make for an absolutely stunning electric sports car. If Audi were to make something reminiscent of the PB18 e-tron Concept from Pebble Beach a few years back, the automotive market would collectively lose its mind.
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